28 December 2011

LG Launching World's Biggest OLED TV

LG is all set to launch world’s biggest OLED TV panel in 2012 at Customer Electronics Show in January. Earlier Sony came up with 11.1 inch SonyDrive XEL-1, the first OLED TV that cost around 69600. But still, the biggest ultra thin TV is yet to come and LG has made it possible by creating a 55-inch ultra-thin OLED TV with 100,000:1 contrast ratio.

“Our objective has always been to actively define and lead emerging display technology markets,” said Sang Beom Han, CEO and Executive Vice President of LG Display. “Although OLED technology is seen as the future of TV display, the technology has been limited to smaller display sizes and by high costs, until now. LG Display’s 55-inch OLED TV panel has overcome these barriers.”

Organic Light Emitting Diodes (OLED) are more advanced and has more advantage over existing LCDs.  The OLED display transmits better image quality even in low ambient light and it is lighter and thinner compared to LCDs. As per the company, the 55-inch OLED model that is 5 millimeters thick would be the largest OLED display so far with the white OLED technology giving the best-quality images. The price and availability details are not yet disclosed.

 LG’s Press release states “The panel adopts an Oxide TFT technology for backplane which is different from a Low Temperature Poly Silicon (LTPS) type generally used in existing small-sized OLED panels. Moreover, the Oxide TFT type produces identical image quality to high performance of LTPS base panels at significantly reduced investment levels”.

However, Samsung is also planning to unveil its 55-inch OLED TV at CES in 2012. So, LG will be facing a big time competition with this huge player in the TV market for this vertical too.